ABC, in collaboration with May Jallad Foundation and Fair Face and in partnership with Hoffmann- La Roche, has launched the “Find it. Treat it. Together Prevent It.” breast cancer campaign. This campaign aims at increasing awareness on breast cancer early detection and raising funds to be allocated for mammography as well as for the treatment of women suffering from breast cancer.
The fundraising will be done through the following activities taking place in ABC Department Stores Achrafieh and Dbayeh: 2% of the sales of selected brands will be donated to the NGOs as well as all the proceeds of pink items displayed inside ABC pink corner.
ABC visitors will also have the chance to visit the dedicated information kiosk, where specialists will provide them with extensive information about breast cancer’s early detection and screening, signs and symptoms, risk factors, treatment and statistics.
Addresses and Contacts
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ABC Mall Alfred Nakkache street Achrafieh Tel.: +9611212888
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