{"id":11655,"date":"2011-09-13T00:00:00","date_gmt":"2011-09-13T00:00:00","guid":{"rendered":"https:\/\/www.beirut.com\/directory\/social-business-and-pr-2-0-can-brands-become-media"},"modified":"2011-09-13T00:00:00","modified_gmt":"2011-09-13T00:00:00","slug":"social-business-and-pr-2-0-can-brands-become-media","status":"publish","type":"directory","link":"https:\/\/www.beirut.com\/en\/directory\/social-business-and-pr-2-0-can-brands-become-media\/","title":{"rendered":"Social Business and PR 2.0 – Can brands become media?"},"content":{"rendered":"

The importance of e-reputation
Social Media Monitoring, what is it?<\/p>\n

How to educate clients about the importance of joining the conversation and how to engage with customers efficiently on SM?<\/p>\n

The rise of new opinion leaders and engaging influencers.
The other side of SM , Blogger\u2019s \/ SM Enthusiast \/ Brand Fan\u2019s point of view and how they want to interact with brands<\/p>\n

Special Formula:<\/strong>– Assaad Thebian
Social Media Coordinator, TAKREEM – Olive Branch at Beirutiyat.<\/p>\n

– Racha Semaan
Bayt.com<\/p>\n

– Jo Chemali
General Manager – PR Division
Leo Burnett<\/p>\n

– Karine Jazra
Consultant in Corporate Communication and e-influence
i&E group<\/p>\n

– Lucas Lamah
Managing Partner, Beiruting.com<\/p>\n","protected":false},"excerpt":{"rendered":"

The importance of e-reputation
\nSocial Media Monitoring, what is it?<\/p>\n

How to educate clients about the importance of joining the conversation and how to engage with customers efficiently on SM?<\/p>\n

The rise of new opinion leaders and engaging influencers.<\/p>\n","protected":false},"featured_media":336296,"template":"","tags":[],"class_list":["post-11655","directory","type-directory","status-publish","has-post-thumbnail","hentry","category-festivals"],"yoast_head":"\nSocial Business and PR 2.0 - Can brands become media?<\/title>\n<meta name=\"description\" content=\"The importance of e-reputation Social Media Monitoring, what is it? How to educate clients about the importance of joining the conversation and how to engage with customers efficiently on SM? 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