{"id":24467,"date":"2013-05-09T00:00:00","date_gmt":"2013-05-09T00:00:00","guid":{"rendered":"https:\/\/www.beirut.com\/24467\/this-lebanese-red-cross-donation-campaign-rocks"},"modified":"2023-08-30T07:30:59","modified_gmt":"2023-08-30T07:30:59","slug":"this-lebanese-red-cross-donation-campaign-rocks","status":"publish","type":"post","link":"https:\/\/www.beirut.com\/en\/24467\/this-lebanese-red-cross-donation-campaign-rocks\/","title":{"rendered":"This Lebanese Red Cross Donation Campaign Rocks"},"content":{"rendered":"<img decoding=\"async\" src=\"https:\/\/www.beirut.com\/wp-content\/uploads\/2023\/04\/24467-250x177.png\"><br \/>  <br \/>  You might have noticed this ad in January, when it appeared in <i>Al-Mustaqbal<\/i> newspaper, the <i>Daily Star<\/i>, <i>Al-Akhbar<\/i> and <i>Al Joumhouriya<\/i>. It caught my attention today and I think it deserves more exposure than what it originally received.<br \/>  <br \/>  The ads in this campaign are both bluntly and brilliantly pointing out what matters most to our dear Lebanese: we are either always watching the news and being exposed to shocking or violent images or reading up on the latest gossip, drama and divorces written about in the tabloids.<br \/>  <br \/>  <img decoding=\"async\" src=\"https:\/\/www.beirut.com\/wp-content\/uploads\/2023\/04\/24467-1-250x177.png\"><br \/>  <br \/>  In one of the ads, a neighborhood is shown severely destroyed by a bomb explosion with the headline: \u201cCelebrity marriage shocker, divorced after just 72 days.\u201d In small print, the caption explains: \u201cWe\u2019re not in the headlines, but we need your help. Please donate.\u201d<br \/>  <br \/>  With the massive amount of entertainment media being produced in this country and around the world, it\u2019s incredibly easy to overlook real tragedy and devastation. We become numb to it. We stop caring about it. But this ad campaign serves as an important reminder that we need to see past the headlines and attention-grabbing images to issues that are of utmost importance in this world: human suffering and our obligation to help mend it.<br \/>  <br \/>  <img decoding=\"async\" src=\"https:\/\/www.beirut.com\/wp-content\/uploads\/2023\/04\/24467-2.png\">    <figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><figure class=\"wp-block-image size-large\" ><img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"177\" data-id=\"451951\" src=\"https:\/\/www.beirut.com\/wp-content\/uploads\/2023\/04\/24467-250x177.png\" alt=\"\" class=\"wp-image-451951\" srcset=\"https:\/\/www.beirut.com\/wp-content\/uploads\/2023\/04\/24467-250x177.png 250w, https:\/\/www.beirut.com\/wp-content\/uploads\/2023\/04\/24467.png 600w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/><\/figure><figure class=\"wp-block-image size-large\" ><img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"177\" data-id=\"451953\" src=\"https:\/\/www.beirut.com\/wp-content\/uploads\/2023\/04\/24467-1-250x177.png\" alt=\"\" class=\"wp-image-451953\" srcset=\"https:\/\/www.beirut.com\/wp-content\/uploads\/2023\/04\/24467-1-250x177.png 250w, https:\/\/www.beirut.com\/wp-content\/uploads\/2023\/04\/24467-1.png 600w\" sizes=\"auto, (max-width: 250px) 100vw, 250px\" \/><\/figure><\/figure>    ","protected":false},"excerpt":{"rendered":"<p>You might have noticed this ad in January, when it appeared in Al-Mustaqbal newspaper, the Daily Star, Al-Akhbar and Al Joumhouriya.<\/p>\n","protected":false},"author":0,"featured_media":451955,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ai_generated_summary":"","_preview_accessed":0,"footnotes":""},"tags":[],"media-embed-type":[],"class_list":["post-24467","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-stuffwelove"],"authorship":[170],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>This Lebanese Red Cross Donation Campaign Rocks<\/title>\n<meta name=\"description\" content=\"You might have noticed this ad in January, when it appeared in Al-Mustaqbal newspaper, the Daily Star, Al-Akhbar and Al Joumhouriya.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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