{"id":63963,"date":"2022-08-04T00:00:00","date_gmt":"2022-08-04T00:00:00","guid":{"rendered":"https:\/\/www.beirut.com\/63963\/annahar-and-zuhair-murad-launch-10452-nfts"},"modified":"2025-10-16T08:50:46","modified_gmt":"2025-10-16T08:50:46","slug":"annahar-and-zuhair-murad-launch-10452-nfts","status":"publish","type":"post","link":"https:\/\/www.beirut.com\/en\/63963\/annahar-and-zuhair-murad-launch-10452-nfts\/","title":{"rendered":"Annahar And Zuhair Murad Launch 10,452 NFTs"},"content":{"rendered":"Local newspaper Annahar and Lebanese fashion designer Zuhair Murad have teamed up to launch a series of 10,452 NFTs under the slogan of #RedressLebanon.<br \/>  <br \/>    <blockquote class=\"twitter-tweet\"><p lang=\"en\" dir=\"ltr\">Try to wrap your head around this: There is a collaboration between Annahar and Zuhair Murad to make a dress out of building reconstruction material, then sell it as an NFT, and then donate the proceeds to an NGO that addresses psychological trauma in lebanon. <a href=\"https:\/\/twitter.com\/hashtag\/redresslebanon?src=hash&#038;ref_src=twsrc%5Etfw\">#redresslebanon<\/a> <a href=\"https:\/\/t.co\/XQXLQbxZaD\">pic.twitter.com\/XQXLQbxZaD<\/a><\/p>\u2014 Mustapha Hamoui (@Beirutspring) <a href=\"https:\/\/twitter.com\/Beirutspring\/status\/1555097937184788482?ref_src=twsrc%5Etfw\">August 4, 2022<\/a><\/blockquote> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>  <br \/>  <br \/>  The campaign, which is said to be inspired by the fabric that has been placed around Annahar\u2019s downtown headquarters since the blast, aims to raise funds for <a href=\"https:\/\/www.idraac.org\/idraac\/homepage\" target=\"_new\" rel=\"noopener\">IDRAAC<\/a>, an association that works on psychological trauma. <br \/>  <br \/>    <blockquote class=\"twitter-tweet\"><p lang=\"en\" dir=\"ltr\">Emanating from the mesh that covered most wrecked and destroyed buildings in Beirut following the explosion of August 4th, Zuhair Murad creates a design to transform this fabric into art and dress the city in a befitting gown.<a href=\"https:\/\/twitter.com\/hashtag\/RedressLebanon?src=hash&#038;ref_src=twsrc%5Etfw\">#RedressLebanon<\/a> <a href=\"https:\/\/twitter.com\/ZMURADofficial?ref_src=twsrc%5Etfw\">@ZMURADofficial<\/a><a href=\"https:\/\/twitter.com\/naylatueni?ref_src=twsrc%5Etfw\">@naylatueni<\/a> <a href=\"https:\/\/t.co\/GxOwdoJ4be\">pic.twitter.com\/GxOwdoJ4be<\/a><\/p>\u2014 Annahar (@Annahar) <a href=\"https:\/\/twitter.com\/Annahar\/status\/1554901085676048384?ref_src=twsrc%5Etfw\">August 3, 2022<\/a><\/blockquote> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>  <br \/>  <br \/>  NFTs and the associated cryptocurrency market are currently in a global downward slump, with bankruptcies and fraud allegations rocking the market. <br \/>  <br \/>  The content of the campaign, which frames Lebanon as a damsel in distress in need of \u201credressing,\u201d is also questionable. This collaboration, while perhaps noble in intention, seems out of touch and unaware of local and international realities.","protected":false},"excerpt":{"rendered":"<p>Local newspaper Annahar and Lebanese fashion designer Zuhair Murad have teamed up to launch a series of 10,452 NFTs under the slogan of #RedressLebanon.<\/p>\n","protected":false},"author":102,"featured_media":426817,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ai_generated_summary":"","_preview_accessed":0,"footnotes":""},"tags":[],"media-embed-type":[],"class_list":["post-63963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"authorship":[89],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Annahar And Zuhair Murad Launch 10,452 NFTs<\/title>\n<meta name=\"description\" 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